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Blog & Knowledge

Knowledge that makes your brand
visible in AI.

Hands-on guides on GEO, AEO, and AI visibility – without the buzzword fog, with actionable measures. Written by the team that analyzes AI answers for our own projects every day.

8 in-depth guides
As of July 2026
Written by practitioners

All articles

Guides & Deep Dives.

Every article is updated continuously as the AI systems change – most recently in June 2026.

Guide

How to Measure AI Visibility: The Complete 2026 Guide

6 KPIs, 3 methods compared, a step-by-step walkthrough, and a tool overview – how to make your brand presence in AI measurable.

GeoStars editorial team · 12 min read · as of July 2026
Tool Comparison

The 8 best GEO tools of 2026 compared

GeoStars, Peec AI, Profound, Otterly, Semrush, and more in an honest check: prices, strengths, weaknesses – and which tool fits whom.

GeoStars editorial team · 12 min read · as of July 2026
Fundamentals

What is GEO? Generative Engine Optimization explained simply

Definition, difference from SEO, why GEO is essential in 2026 – and how to get started. The beginner's guide.

GeoStars editorial team · 10 min read · as of July 2026
Strategy

GEO strategy 2026: build AI visibility systematically

From analysis to execution: 6 steps, a prioritization framework, and a 3-month roadmap for your GEO strategy.

GeoStars editorial team · 9 min read · as of July 2026
Practice

Improve AI visibility: 10 strategies for more mentions

The 10 most effective measures to get ChatGPT, Gemini & Perplexity to recommend your brand more often – with quick wins.

GeoStars editorial team · 11 min read · as of July 2026
ChatGPT

Getting your brand mentioned in ChatGPT: what actually works

Reality check + 7 strategies: Wikipedia, Reddit, trade media & Co. – and which myths you can ignore.

GeoStars editorial team · 8 min read · as of July 2026
Google

GAIO: Understanding Google AI Overviews and putting them to work

How Google builds AI answers, which sources get cited, and how your brand makes it into the AI Overview.

GeoStars editorial team · 10 min read · as of July 2026
AEO

AEO: Answer Engine Optimization – the guide for Europe

What sets AEO apart from SEO and GEO, which content formats AI prefers, and how to measure AEO success.

GeoStars editorial team · 9 min read · as of July 2026
Reading path

New to the topic?
Read in this order.

1

Fundamentals

What is GEO? – understand the discipline before you optimize.

2

Strategy

GEO Strategy – set up an audit, priorities, and a 3-month plan.

3

Actions

10 strategies + ChatGPT guide put into practice.

4

Measure

With GeoStars check daily whether your measures are working.

Set your course
today.

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