AI Competitor Analysis
& Share of Voice.
Who dominates the AI answers in your industry? GeoStars compares your brand with the competition every day – AI Share of Voice, Citation Gap, and sentiment at a glance.
Who leads in AI rankings?
Where your competitors are cited – and you are not.
The gap analysis shows pages the AI cites for your competitors but not for you – sorted by Gap score. From this come concrete recommendations, whose impact GeoStars then measures.
- Trend over time against up to 10 competitors.
- Share of Voice and position per AI model.
- An alert reports new competitors in the answers.
Your competitors are being recommended. Right now.
While you read this, ChatGPT is answering thousands of questions like “Which provider is the best for …?” – in your industry too. Every one of these answers names 2–5 brands. The question isn't whether recommendations happen. It's: who.
A classic competitor analysis looks at Google rankings, ads, and social media. The AI Competitor Analysis adds the crucial new dimension: how do AI systems distribute recommendations in your market – and what share of them do you get?
GeoStars answers that with data instead of gut feeling: your brand vs. the competition in AI, measured continuously across ChatGPT, Google AI Overviews, Gemini, Perplexity, Microsoft Copilot, and Google AI Mode.
Citation Gap: 12 prompts where only Competitor A appears →
Brand vs. competition in AI – these numbers are decisive.
AI Share of Voice
Your share of all brand mentions in AI answers – the key metric of AI competitor analysis, updated daily and comparable over time.
Citation Gap
Which prompts cite competitors but not you? This gap list is your prioritized roadmap for content and PR.
Sentiment comparison
How positively does AI talk about you – and about your competitors? Reputation as a direct benchmark instead of flying blind.
Position benchmark
Who gets named first? GeoStars compares the mention positions of all brands – because recommendation No. 1 wins the customer.
Trend & momentum
Who's gaining share right now, who's losing? Rates of change show you market shifts before they become visible in revenue.
Overtake alerts
As soon as a competitor overtakes you on important prompts, you get a notification – and can react immediately.
AI Competitor Analysis in 4 steps.
Add competitors
Enter your direct competitors – GeoStars also automatically detects which other brands show up in your prompts.
Measure in parallel
All brands run through the same daily prompt queries – that's the only way the values are truly comparable.
Identify gaps
The Share of Voice radar and Citation Gap show where the competition dominates and which topics you can win back.
Catch up & overtake
GEO recommendations prioritize your actions – the trend history documents how you gain share.
7 days free · First benchmarks right after setup
Who puts AI competitor analysis to work – and what for.
Agencies
The strongest pitch: a Share of Voice report on the client's industry shows in black and white where the client is losing against the competition – and becomes monthly white-label reporting.
Brand & marketing
“Our AI Share of Voice rose from 22 % to 34 %” – a management KPI that makes market share in AI recommendations measurable and reportable.
E-Commerce & D2C
See which providers the AI names first for “best product for …” – and use the Citation Gap to win back exactly those categories where the competition dominates.
PR & strategy
Use the sentiment comparison to spot reputation advantages or risks versus competitors early – before they reach the market.
Head-to-head comparison for enterprise teams: GeoStars vs. Profound · ChatGPT Monitoring
Why classic tools leave this gap wide open.
SEO suites compare rankings, social tools compare followers, ad intelligence compares ads. But none of these tools sees what AI systems answer when your target audience asks for recommendations – because those answers are generated dynamically and leave no public trace.
GeoStars' AI Competitive Intelligence starts exactly there: we generate the data ourselves, through thousands of controlled, daily AI queries – and for the first time make visible how the recommendation market in your industry is really divided up in AI.
You use the result twice over: as a management KPI (“Our AI Share of Voice rose from 22 % to 34 %”) and as an operational roadmap via the Citation Gap. How you turn those insights into action is shown in our guide GEO strategy: build AI visibility systematically – and with Measure AI visibility you keep your own baseline numbers in view.
AI competitor analysis – frequently asked questions
Set your course
today.
Start free – in a few minutes you will know where your brand stands across the AI universe.
GeoStars in India
We measure in India: prompts run with exactly that location, so what gets evaluated is the AI answer someone there actually receives. Results break down to individual regions. Billing is in Indian rupees – the Single Brand package costs ₹9,100 per month or ₹87,700 per year (excl. VAT). Invoices come from Suchhelden GmbH in Osnabrück, Germany. Seven days to try it, then cancel monthly. ChatGPT, Google AI Overview and Gemini are measured daily; Perplexity and Microsoft Copilot follow at an interval you choose.