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GEO Glossary

Mention position

Term from the world of AI visibility – explained simply by the GeoStars team.


Definition

The spot where a brand is named within an AI answer. First recommendations get strong attention, later ones hardly any – analogous to ranking position in SEO.

Want to know how your brand stands on this topic? GeoStars measures your AI visibility across ChatGPT, Google AI Overviews, Gemini, Perplexity and Microsoft Copilot – First measurement in minutes, 7 days free.

In depth

Position works like classic ranking, only more compressed: AI answers usually name just two to five brands, and the one named first shapes perception. Analyses show a strong primacy bias – users prefer to take the first recommendation. That's why GeoStars measures not only whether but in which spot your brand appears, as a metric of its own over time.

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